EXERCISE BANDS - Total Body Exercise Resistance Band workout system

All exercise bands are the same, right? Not
true! In 1998 we made a little adjustment to exercise bands which made a HUGE difference.

Our highly improved design will enable you to build or tone your body better than
anything else on the market. That's why our bands are used by personal trainers,
the U.S. military, Pro Athletes and even S.W.A.T teams for their training. Even better
our bands come with a 100% satisfaction guarantee and lifetime warranty

From: Blake Kassel

Boca Raton, Florida

August 24, 2006

Subject: The results are in and they're great!

Welcome! This is the official site for the exercise bands system that set the new standard in the industry.

I am Blake Kassel and I am the inventor of the Bodylastics exercise bands super system. Our unique exercise bands workout set is a complete exercise or fitness center membership in a 2 pound bag, for less than the cost of one month at most better equipped clubs.

Exercise bands also known as resistance bands are not just for aerobics classes anymore! Believe it or not, our groundbreaking design is so effective that we are more often compared to the best home gyms rather than other exercise bands. Click here compare us to Bowflex and Total Gym

If you are looking to tone up, add strength, add muscle or just feel better, our improved exercise bands are the answer.

All the best!

All exercise bands are not created equal

While you are looking for exercise bands to work your muscles please keep this in mind: if you cannot create enough resistance (tension) for all of your muscle groups, you will be wasting your valuable time.

Eight years ago we made a major improvement to the industry standard exercise bands. We invented the quick clip system. By attaching clips on the ends of the elastics we made them interchangeable and combinable to effectively work every muscle group.

Our bands systems come with 4 or 5 bands. Each band is a different thickness which ends up creating a different level of tension. When you want to perform an exercise you simply clip the elastics on to the ankle straps or handles. Since every elastic has the clip, you can use them individually or combined to create many different levels of tension.

Each band is 4 feet long:

We followed up our first major improvement (the clips) by inventing and including well designed components, which changed exercise bands from a good exercise tool to an incredible full body workout system. Click here to see the side by side comparison with other exercise bands.

Bodylastics exercise bands are designed for everyone including: Bodybuilders, busy mothers, new mothers, working dads, working moms, fitness pros, personal trainers, movie stars, older adults, baby boomers, athletes, models, people that want to lose fat and people that want to gain muscle.

We love the fact that our customers are never shy about giving us feedback. Take a look at some of our recent testimonials below:

BODYLASTICS SUCCESS STORY #1: DAN BURKE




(Individual results may vary from those shown.) Click Here to see all testimonials

BODYLASTICS SUCCESS STORY #2: MIRANDA FERRIS




(Individual results may vary from those shown.) Click Here to see all testimonials

Who am I and why should you
listen to me?

Okay a little about me. My name is Blake Kassel and I have been exercising since I was 13 years old ( I am 37 now). Why did I start exercising?

Well, when I was 11 years old I attended my first bodybuilding show, The Night Of Champions in New York City. I thought it was amazing! These guys had created huge muscular bodies. I wanted to do the same.

So, I had my first set of weights and a bench press when I was in eighth grade and since then I never stopped.

I once tried to calculate all of the collective time that I had spent in the gym and it worked out to be about 6 years!

After about 10 years of serious training with weights I took a certification course for personal training with the National Academy of Sports Medicine (NASM). Whoa, was that an eye opener!

I realized that I had been training incorrectly for years, performing exercises for a certain muscle that really had nothing to do with that muscle. In addition I was exercising in ways that could actually be harmful to my body.

At the end of the certification program, the instructors continued to refer to this great tool that you could use with your clients. Yep, you guessed it, the tool was exercise bands. After using the bands for a while it became very clear that they had great potential.

So, I began to play around with some designs that would take the positive properties of exercise bands to the next level. In 1998 after 1.5 years of development, the Bodylastics Exercise Bands System was born.

I have tried everything and made all of
the mistakes so that you don't have to!

Since I was 13 I have tried many different forms of resistance training; free weights, weight machines, Soloflex, Bowflex, isometrics - geez, you name it! I can tell you with extreme confidence that there is not an exercise machine or tool that I have used which gives me the workout that I get with exercise bands - not one!

When I first launched the Bodylastics exercise bands system 9 years ago I had a lot of skeptics, especially friends and family. One of my favorite activities was confronting these naysayers by getting them to try a biceps curl with four elastics attached. Not only was everyone immediately shocked by the amount of resistance that the system created but they each asked how they could purchase a set.

Now it was time to test the waters with the harshest critics of all...the Bodybuilding crowd. So, in 2002 we paid for a booth at the Arnold Classic fitness expo in Ohio. At this expo they let the exhibitors sell their products right from the booth. Just in case we brought 450 exercise bands systems

Even though we had a nice banner we needed a way to bring in the traffic and get people to try the product. So, at the last minute I had an idea...I created signs that said if anyone could curl all 4 bands 30 times, I would give them a set for free. People love a challenge - so we got a TON of traffic.

In three days we had about 1000 people take the challenge. Huge crowds would form around our booth because people were grunting and screaming trying to win a free set - it was hilarious! The response was truly amazing. We sold out within 1.5 days and let me tell you guys were holding their arms and were in shock at how well the product worked.

Out of about 1000 only about 30 could do it and let me tell you something, everyone was raving about the product. People were so blown away by the product that we sold out in 1.5 days!! These guys could not believe how well Bodylastics worked their muscles. You won't believe it either!

BODYLASTICS SUCCESS STORY #3: JIM DALE




(Individual results may vary from those shown.) Click Here to see all testimonials

On this site I will show you that you can do what thousands of other people just like you have done:


	Build dense powerful muscle - just like you would with free weights and weight machines


	Burn tons of fat and calories with our circuit training workout. This full body program was designed to be super effective and FUN!


	Boost your energy levels and strength in just a few weeks. Less fatigue = more energy for the fun things in life


	Workout when it is convenient for you! Studies show that convenience is the #1 factor with sticking to an exercise program


	Exercise without joint pain! Exercise bands are a super low impact source of resistance and are therefore easy on the joints unlike free weights

Our bands in the media and
on the battlefield

Since we launched our groundbreaking exercise bands system in 1998 we have:

Been featured in numerous publications including: New York Daily News, Men's Exercise, Flex magazine, Glamour, Muscle & Fitness Hers, New Woman, Delta Sky, Woman's World, Jane, Prevention, Self, Fitness, New York Post

Been used to condition soldiers for every major division of the US military: Army, Navy, Air Force, Marines and even elite law enforcement agencies like S.W.A.T

Appeared on TV: In addition to being I we ran a successful nationwide 2 minute commercial. <Laughs> it was your typical hokey TV ad but it delivered the information well.

Take a look at our TV Spot from 1999 Below:

BODYLASTICS SUCCESS STORY #4: WAYNE ANDRUS

(Individual results may vary from those shown.)

Click Here to see all testimonials

BODYLASTICS SUCCESS STORY #5: VICIA COLLINS

(Individual results may vary from those shown.)

"Come on, Blake! What's the Real
scoop with Bodylastics? What's the
bottom line?

Okay, what's the bottom line? What makes Bodylastics so great? here it is: Anything that you can do with the huge expensive home gyms or in the best health clubs you can do with Bodylastics - and much more.

About Our Band System
Bodylastics has several major advantages over other exercise bands and exercise products on the market.

Unique: Unlike other bands being sold, our quick clip system will enable you to create the right amount of resistance, so that you make progress with every single workout, instead of just spinning your wheels. Its like having 15 to 31 sets of dumbbells instead of just one

Affordable: For the pair of a new pair of sneakers you can own one of the smoothest and most effective home gyms on the planet. Bodylastics Int'l believes that great health and fitness should be within the reach of everyone!

Compact/Portable: One of the top advantages to our exercise bands gym system is that is is super compact and portable. Imagine taking a gold's gym full of equipment and fitting it in your briefcase.

Exercises, Exercises, Exercises!

You made it to this site because you are looking to start exercising with exercise bands. Well, what is the #1 feature that an exercise product like exercise bands should provide? Exercises! This is where our super system really shines.

You can do over 140 of the top gym exercises - almost anywhere. We're not talking about exercises that are almost like the ones at the gym, we are talking about the same exact exercises.

The exercises below are just a small sample of the exercises that you will be able to perform. Click here to go to the main exercises page

How does it work?

How do our exercise bands work? How can you create over 140 exercises? The answer lies in our well designed and thought out components. Specifically, our system out performs all other exercise systems due to the quick clip system and door anchor. Please read the descriptions of each below:

Exercise Bands Door anchor:

In 1997 we set out to dramatically improve the design for the exercise bands door anchor. Well, we did just that! Take a look at how it works below


Step1	Step 2	Step 3	Step 4

Hold the soft foam end by the door opening	Place the foam end in between the door and door frame and shut the door	Open the loop on the end which comes through the door	Thread the elastic through the loop - That's it..you're in!


Here are some good examples of the door anchor in action:

Below is some footage of the door anchor in action.
Bodylastics does not encourage users to attach the
door anchor to unsafe structures like ceiling fans

Results - FAST! Makeover your body however you choose

Can that statement be true? Absolutely! We designed this exercise bands set to be super versatile. Since it can create varying tension and over 140 gym exercises, you can use this product for body toning, bodybuilding, rehabilitation, speed training...you name it and it can be done:

Muscle Building with Exercise Bands?
Yes!

What is secret type of training that many top power lifters and Bodybuilders are incorporating into their routines? You got it - exercise bands training. Not only do they get a more constant level of tension but it is easier on their joints.

It really is a simple concept. If you place your muscle under stress over an extended period of time it will have to adapt. The way that it adapts is by becoming bigger and stronger.

One of the biggest myths is that you can only add muscle with free weight training. The truth is that if you work your muscle against almost any form of resistance it will be forced to change.

Don't forget, your muscles are blind. If you close your eyes and picked up a dumbbell and then stretched an elastic band, do you think that your muscle would no the difference? No, it would only know that it was working against resistance.

When I initially looked for an exercise product which would be super effective and smooth as silk, I tried many different sources that generated tension. The one that beat out all the others, without a doubt was exercise bands. Here are the two main reasons:

1. Exercise bands become more difficult at the end of your exercise movement. This is just a natural property of elastic tubing.

For example when you begin an exercise like Biceps curl and your arm is straight, the yellow elastic produces 5 lbs of tension. By the end of the movement when your arm is bent and the elastic is stretched, the same elastic is producing 6 lbs of tension.

This works the same way that the super duper expensive machines work in the health clubs.

2. Exercise bands do not generate momentum
Elastic exercise bands do NOT produce momentum. Momentum is one of the top causes of injury when you work out with free weights. When a weight keeps moving but the muscles, ligaments and tendons do not that is when a tear occurs.

I will no longer use free weights for 98% of my workouts. Why? I do not like the feeling of pain in my joints. Once you try "pain free" exercising with exercise resistance bands, you will never go back

Below is a video clip of Dan Burke, a super accomplished personal trainer. Dan was so impressed by how well our exercise bands system worked his muscles that they became the main source of his training. The results were really amazing...take a look:

Want to see more?
Click Here to see more video of some other amazing people
working out with Bodylastics:

Exercise and exercise bands can help improve your life as you age

Did you know that one of the greatest risk factors for your health as you get older is a sedentary lifestyle?

It's pretty simple, use it or lose it. No, I'm being serious. If you do not use your muscles they eventually become smaller and make every day tasks a little more difficult.

Your child, grandchild becomes heavier, it is tougher to open doors, lift packages and even yourself! Have you ever seen an older person walk hunched over. Trust me that is not by choice.

If you do not keep your muscles strong as you age, the mere weight of your body will be too great for your back muscles and will pull you forward. The most frustrating part of this example is that it is easily avoidable.

Numerous studies have shown that even a little resistance (strength) training and exercise can reverse these negative effects. Older adults have literally thrown away their walkers and canes after strengthening their muscles through exercise.

Why Exercise Works

The human body really is an amazing machine. It is incredibly resilient and will allow you to make improvements no matter what age you are. Your body will change due to the principal of adaptation.

If you place your muscles under new stresses they will will become stronger and bigger to "adapt" to their new environment. For instant proof just look at the bodybuilders in any gym or go to see some steel workers at a steel plant.

How long will it take to see results? For almost any exercise program you should begin to feel and see results after about 3-4 weeks. But keep in mind that if you just go through the motions and don't push yourself your results will be slow coming.

BODYLASTICS SUCCESS STORY #6: ANDREW LITTLE




(Individual results may vary from those shown.) Click Here to see all testimonials

BODYLASTICS SUCCESS STORY #7: MARK JORGENSON

(Individual results may vary from those shown.)

Click Here to see all testimonials

Tired of barely fitting into your clothes? Use our bands system to burn calories, burn fat and lose weight!

Dropping the pounds is not easy! As you age it becomes even more difficult. Less time..more stress..less energy. The staff at Bodylastics International knows this. So, in 2002 we set out to develop a full body workout program which would create amazing body toning results, in minimum time.

After many months of experimentation and planning, we shot the groundbreaking Bodylastics circuit training video (only sold with specified sets).

Since we started selling this video/DVD we have literally helped thousands of people lose weight and reshape their bodies.

Do you find the treadmill and stationary bike boring? Well, then this workout if for you! You will be able to complete a full body workout in 10 minutes without doing any one movement for more than 30 seconds.

Better yet, there are options built right in for every level of fitness - all in one video. Press the play button to check out the preview video below:

BODYLASTICS SUCCESS STORY #8: HEATHER SHELL




(Individual results may vary from those shown.) Click Here to see all testimonials

"Unsure? Go ahead...ask the
professionals about this exercise
bands system"

Let's face it, it's pretty rare that exercise product manufacturers encourage you to ask the pros about their product. If you need some outside opinions for what we tell you on this site, grab every personal trainer, orthopedic surgeon, physical therapist and chiropractor that will look at this system.

We are absolutely positive that they will not only tell you that this system is based on sound exercise principles but we would not be surprised if they ask you for the web address!!

We actually have many personal trainers, medical professionals, and even health care companies recommending this system to their patients and clients.

BODYLASTICS SUCCESS STORY #9: ANNA TODARO




(Individual results may vary from those shown.) Click Here to see all testimonials

Okay, Blake, it sounds great but
what's included with the system?
What do I get?

Our exercise bands come complete with everything that you'll need to
perform the best exercises to shape and work your body. Each and every
set of Bodylastics exercise bands comes with the following:

4 or 5 interchangeable bands to create 15 and 31 levels of tension included!
1 pair of handles and ankle straps for upper and lower body exercises included!
1 door anchor to help our exercise bands mimic the best gym exercises included!
1 user manual with detailed instructions on how to use the system included!
1 travel bag to keep all of the components together. included!

Max Tension Set 31 levels of tension	Basic Tension Set 15 levels of tension


Includes: 1 yellow elastic (5-6 lbs) 1 green elastic (7.5-8.5 lbs) 1 red elastic (10.5 -12 lbs) 1 blue elastic (15-18 lbs) 1 black elastic (22 lbs) 2 foam covered handles 2 ankle straps 1 door anchor 1 user manual 1 travel bag	Includes: 1 yellow elastic (5-6 lbs) 1 green elastic (7.5-8.5 lbs) 1 red elastic (10.5 -12 lbs) 1 blue elastic (15-18 lbs) 2 foam covered handles 2 ankle straps 1 door anchor 1 user manual 1 travel bag

**Circuit Training DVD or Video sold separately	**Circuit Training DVD or Video sold separately

This system pictured above is the same one that is being used by personal trainers to shape and polish the worlds best bodies.

Hold on! We're not finished, the
deal gets even better!!

Outrageous limited time offer!

As you have heard from us, our exercise bands set is super duper effective and will produce great results. However, we want to make your chances of success even better.

For a limited time we are giving away 1 year free access to our revolutionary online learning center (A $120 value!). This amazing site includes over 140 top gym exercises with video instruction and coaching

No one has ever created a site like this. We created this online university because we know that the majority of you out there do not have the time or the cash for a personal trainer 3 days a week. This site is like having your own personal trainer 24/7. Use it on YOUR terms and watch the changes begin.

Our Groundbreaking Guarantee

We have overloaded you with information about the Bodylastics exercise bands system and presented just a handful of our customer testimonials. But all of the information in the world means nothing if the company does not stand behind the product and offer a great warranty.

We believe this! That's why every set of our exercise bands comes with our 3 point guarantee/warranty. This unrivaled guaranty/warranty makes purchasing our product a TOTALLY RISK FREE transaction.

Guarantee #1

100% Satisfaction Guarantee

We are so sure that you will be thrilled with your Bodylastics system - we guarantee it! Use this amazing product for up to 6 weeks in your home or anyplace else. If for any reason your are not delighted, simply send it back and we will refund your money no questions asked!

Guarantee #2

6-week Visible Results Guarantee

Yeah, we know that you've heard that from other companies before, that's why we kicked it up a notch! We are so sure that our workout system will produce results that we guarantee that not only will you notice results, but others around you will notice your results as well. Here's how it works - if you follow our program with the suggested routines and frequency for 6 weeks - we will guarantee that someone you know will confirm your progress. That's right! If after 6 weeks someone you know does not notice that you are looking different and say, "Wow! what have you been doing?" or "Are you working out?" or something to that effect, send it back for a full refund of the purchase price.